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Management -

Mr. S P Venkatesh (Founder, Director/CEO)

. In his role as the CEO of eFINSERVE, Venkatesh is able to leverage over 25 years experience in Senior Management of banking including business strategy, business development, marketing, administration and investing in technology.

. Began his career as Manager Strategic Planning with Poddar Projects Ltd and switched over to Banking in 1979 when he joined ANZ Grindlays. In ANZ Grindlays he handled assignments in retail operations, trade finance and branch management. ANZ Grindlays deputed him for an assignment with Union Bank Of the Middle East (now Emirates Bank International Ltd.) Here he handled a very wide variety of assignments in Audit, BPR, Strategic Planning, Marketing and Automation before eventually moving on to Al-Ahli Bank of Kuwait.

. Apart from being a comprehensive banker with expert in-depth knowledge of trade finance and overall credit set-up, monitoring and control, Venkatesh has extensive experience in the field of strategic planning, outsourcing, evaluations, BPR, technology integration. Venkatesh has also been involved in bank's thrust on development of Islamic banking business.

. As a CEO of eFINSERVE, Venkatesh lends his business vision and leadership to the company. He is responsible for strategic positioning of the company and a key contributor to development of a functional design of WealthNET. He has been the principal Consultant to a leading bank on a BPR/MIS project.

. S P Venkatesh holds an honours degree in Mathematics and is a Post Graduate from IIM Ahmedabad.


Mr. Geo Antony(Founder, Director/CIO)

. Geo is responsible for the product and technology vision of the company.

. He has worked for more than 17 years in Al-Ahli Bank of Kuwait, a medium sized bank in the Middle East, at a Senior Executive level. As the Head of Development and Implementation Group, Geo had guided the bank through hardware and software selections, IT Training, data conversion and implementation covering the entire suite of banking functions including branch automation, ATMs and Cards, core banking, treasury systems and trade finance. He had been involved with over 3 full cycles of automation, covering in-house and application packages in almost all areas of core banking and the delivery channels.

. As the CIO of eFINSERVE, he has been the responsible for the Product Design Strategy, Technology, Migrations and Establishing development standards. He has also been the principal Consultant to the South Indian Bank for the bank's total re-automation project. The automation covered the INFOSYS FINACLE Selection and Implementation, DATA Center set up, Hardware acquisition, Networking, ATM implementation, Internet Banking and their IT strategic plan.

. Geo is a BSc Joint Hons. (Computer Science and Physics) University of Hull UK has more than 20 years of post qualification experience in the field of banking information technology systems.


Mr. C S Sridhar (Founder, Director/CFO)

. Sridhar is responsible for all financial and corporate administration functions at eFINSERVE. He brings more than 23 years of financial and operations management experience with exposure to systems and processes.

. He started his career with Price Waterhouse handling bank audit and consultancy and moved on to Ernst and Young in Saudi Arabia. As a part of their Audit and Consultancy team he was involved with the accounts of Saudi Monitory Agency (SAMA) on development of online data submission and Saudi American Bank (Samba - CitiBank Associate) on Banking MIS, Transfer Pricing and ALCO. Joined Saudi Hollandi Bank (ABN Amro associate bank in Saudi Arabia) in 1989 where he was a major player in their end-to-end automation project in addition to being the head of financial control. In 1995 Last position held was head of MIS with Al-Ahli Bank of Kuwait.

. Apart from his experience in general accounting and Banking Financial Control, he has hands-on experience in defining system level accounting controls, implementation of central general ledger, transfer pricing system, ALCO, budgetary control and MIS. He also has experience in launching Islamic products and Mutual Fund business for banks.

. At eFINSERVE he has contributed to sections of the product development relating to return calculations, reconciliation and controls. He is also a consultant to MIS projects of the company.

. Sridhar is a Fellow Member of the Institute of Chartered Accountants of India.


Mr. T N Raja(Director - Marketing)

. Raja is responsible for Business Development with specific focus on Middle East. He brings more than 30 years of experience in all around banking, business development and process automations.

. He started his career with Syndicate Bank in India in 1975 as an officer where he has handled various responsibilities as a Branch Manager including retail, corporate credit, trade finance, treasury and branch operations. He moved to the middle east with Al-Ahli Bank of Kuwait in 1992 in the capacity of head of retail assets for Dubai operations and later joined Emirates Bank Int'l (Dubai) in 1993 as Manager Operations and Branches control. In 2001 he moved to the Arab Bank for Investment and Foreign Trade (Abu Dhabi) as head of Operations and Strategic Planning. In 2003 moved to the Bahraini Saudi Bank (Bahrain) as AGM Operations and Support

. Apart from his extensive experience in branch operations covering all aspects of retail, corporate and trade finance operations, he has hands on experience with strategic planning and implementation, customer support management. He has managed banking automation projects and BPR reviews. He has hands on experience of managing back-office operations, launching of Islamic Banking products in the areas of Trade Finance, Car Loans etc.. He has evaluated systems and has been involved in selection/implementation of delivery channels such as ATMs, Internet banking, phone banking, kiosk/touch screen banking. He was also involved in several projects in the role of Project Manager in Product / procedure implementations, IT implementations including HR management.

. Raja is a Certified Associate member from Indian Institute of Bankers and a Senior Banker.